White Stuff was founded by George and Sean in 1985, selling t-shirts to help fund their Ski trips, their first shop opened 6 years later which continued to grow. Today, White Stuff is an established business which continues to thrive with their sustainability-focused ethos and ever-changing originality. They pride themselves on their achievement of being the UK’s current largest fashion retailer of Fairtrade sourced cotton, and their future plans to continue this.
White Stuff believes that it is not just about selling clothes, but putting effort into creating original, fashionable garments that are made to last and see you through many seasons to come. New styles meet new designs meet modern twists on old classics to allow you to express yourself in your own unique way, no matter how bold or daring.
